Holistic Beauty & Hair Studio · Felton, CA
At Ritual, every cut, color, and treatment is shaped around the person you are — not a trend you're trying to become. Step into a space where slow, intentional care meets timeless style.
10+
Years Serving Felton
500+
Clients Each Year
100%
Holistic Products
By appointment only
Personalized attention, every visit
What We Offer
Every cut begins with listening. We shape hair to complement your face, your lifestyle, and the way you move through your day — not a mannequin head.
From subtle balayage that catches the redwood light to bold transformations — we use clean, ammonia-free formulas that protect your hair while delivering rich, lasting color.
Scalp therapies, deep conditioning, and restorative treatments using plant-based products. Because healthy hair starts from the root — and from within.
Your most important days deserve a look that feels unmistakably yours. We offer personalized trials and on-site styling for weddings and special occasions.
Add length, thickness, or confidence with our premium hair extension services — applied with care and blended so naturally, no one will know.
Frame your face with expert lash lifts, extensions, and brow shaping. Subtle enhancements that open up your gaze without saying a word.
Our Story
Ritual was born from a simple conviction: that the best beauty experience starts with being truly seen. In a world of fast salons and cookie-cutter trends, we chose a different path — one rooted in patience, conversation, and the kind of care that makes you feel like yourself again.
Nestled along Highway 9 in the heart of Felton, our studio is a quiet refuge from the redwoods. We work with clean, plant-based products because your health matters as much as your appearance. Every visit is an investment in hair that looks good and stays healthy — because beauty shouldn't come at a cost to your body or the environment.
Our Work
Client Stories
"I've been going to Ritual for over three years now, and I wouldn't trust anyone else with my hair. They actually take the time to understand what I want — and then make it better than I imagined."
Sarah M.
Felton · Client since 2021
"My bridal hair was absolutely perfect. The team at Ritual made me feel like the most beautiful version of myself — calm, cared for, and completely confident on the most important day of my life."
Emily R.
Santa Cruz · Bride, 2024
"After years of damaged hair from cheap color, Ritual's holistic approach changed everything. My hair has never been this healthy or this beautiful. The plant-based products make such a difference."
Jessica T.
Aptos · Client since 2022
Book your personalized consultation at Ritual and discover a beauty experience that honors who you are.
Get in Touch
We're located in the heart of Felton, just off Highway 9. Whether you're looking for a fresh cut, a color transformation, or a moment of calm self-care, we'd love to welcome you.
Our Studio
6231 Highway 9
Felton, CA 95018-9710
Phone
(831) 335-4247Hours
Tuesday – Friday: 9:00 AM – 6:00 PM
Saturday: 9:00 AM – 4:00 PM
Sunday & Monday: Closed